Welcome to Groundswell.

A community of ocean-loving, environmentally conscious humans in pursuit of a cleaner, more equitable environment.

Inaction is denial. International leaders are not acting fast enough to combat the biggest public health, national security, social justice, and ecological calamity humanity has ever faced. But that doesn’t matter, because change in society comes from people like you. 

We need community leaders ~ civil governments, religious leaders, writers and communicators, teachers & educators, small business owners, impassioned citizens ~ to take action in their own communities to mobilize the public against climate disruption.

Groundswell is a media project designed by passionate students and citizens, mobilizing the people for a safe, clean, equitable environment. In the face of stifling inaction from national leaders and corporate media, we believe that our passion, insight, and knowledge can mobilize the public in rapid, forceful resistance against this mounting crisis.

Why Now? Our own health depends on a healthy planet ~ we have a responsibility to think critically about our role in a much bigger world. The food we eat, waste we generate, energy we consume ~ the everyday experience of human existence ~ affects the planet, other humans, & future generations. Started by University of California, Santa Barbara Environmental Studies Student Julia Donath, Groundswell seeks to bridge the gap between leading experts & the general public, to empower action from the ground up.

What are Groundswell’s sources? Groundswell pulls from a variety of academic sources, featuring content from U.C.S.B. coursework and the campus’s leading professors, researchers, and lecturers. Through contributions from students and passionate individuals, Groundswell aims to make the field of environmental studies more accessible to the general public. Groundswell does not receive funding.

“Why try if we’re all screwed anyway?” Because we are absolutely not! International leaders have not provided communities and individuals with opportunities for involvement and agency. International media continues to avoid addressing this uncomfortable subject. Through critical journalism and enhanced awareness, Groundswell aims to provide the public with opportunities for engagement & action.

We hope that our various words, visions, and explosions of thought educate, empower, and motivate you to think critically about the challenges we face as residents of planet Earth.

Join the Groundswell for a Cleaner & More Equitable Future. Follow, Contribute, & Lead Your Community Today.



Julia is an Environmental Studies & journalism student at the University of California, Santa Barbara, as well as an ocean lifeguard, surfer, & diver. You can usually find her frolicking in the ocean and finding excuses to play outside.



Sierra Cruse Emrick

Sierra is a Environmental Studies major (latin American studies minor) student at UC Santa Barbara who wants to help third world countries substitute the environmentally degrading processes, often associated with country development, with sustainable alternatives that boost economy, Gross National Happiness (GNH) and protect natural places that provide eco system services and joy to all. The goal of Sierra's work is to provide the public with the knowledge and information they need to take action against social/environment injustice, global inequality and over consumption. Sierra gets her greatest joy from the ocean. As an avid surfer born in Morro Bay, California is motivated to combat climate change by her hopes that future generations will get to experience the ocean.